Client work · Product Experience
Alpha Plus Metal
A more structured product experience with clearer catalogue presentation and easier exploration.
Client workLive
01RoleUX/UI, product structure, catalogue experience and web implementation.
02ScopeProduct Experience
03OutcomeA cleaner product journey with less friction around key information.
Challenge
Product information was fragmented and difficult to scan.
My role
UX/UI, product structure, catalogue experience and web implementation.
Focus
Making the product easier to understand and compare.
Outcome
A cleaner product journey with less friction around key information.
Evidence
Qualitative
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