About Erfan Bashiri
Business & personal branding consultant · Founder
Let’s understand the problem first.
I help you understand what’s holding your business back, from brand positioning and customer experience to how your team works. Then we agree on a solution and my team helps put it into practice.
Alongside consulting, I’m a founder of Coorena and Dentiste Man. Here I share decisions, teamwork and lessons from building businesses.
My role in an engagement
My work starts with understanding the problem and choosing priorities. I work with you and your team on brand positioning, customer communication and how work gets done. Where specialist implementation is needed, we define responsibilities and expected outputs around the project.
See how we can work togetherThree principles in my work
- Make the problem clear.
- Before suggesting a solution, we need to know exactly what the problem is.
- Reduce complexity.
- The way we work should help the team get things done clearly and efficiently.
- See the result in practice.
- We put the solution into practice and check what has improved.
Erfan Club is taking shape.
A future space for thoughtful conversations about business. While it takes shape, explore the practical guides on the site.
Discover the Club In preparation — launch updates on the Club pageA question to start with
If your ads stopped, why would a customer return?
Business conversations are part of the plan
There are no scheduled Club events yet. Details will be shared when the programme is ready.
Ideas you can use
The public articles and practical guides are available to read now.