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Client work · Industrial Brand & Web

AGP Metals

A clearer digital presence for an industrial brand with stronger structure, presentation and trust.

AGP Metals
Client work · AGP Metals
Client workLive
01RoleExperience structure, information architecture, UI and digital brand direction.
02ScopeIndustrial Brand & Web
03OutcomeA digital presence that feels closer to the quality of the actual business.

Challenge

The industrial offer needed to be communicated without turning the website into a dense catalogue.

My role

Experience structure, information architecture, UI and digital brand direction.

Focus

Trust, product clarity and a more international industrial presentation.

Outcome

A digital presence that feels closer to the quality of the actual business.

Decision trail01
01

Evidence

Qualitative

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