Client work · Industrial Brand & Web
AGP Metals
A clearer digital presence for an industrial brand with stronger structure, presentation and trust.

Client workLive
01RoleExperience structure, information architecture, UI and digital brand direction.
02ScopeIndustrial Brand & Web
03OutcomeA digital presence that feels closer to the quality of the actual business.
Challenge
The industrial offer needed to be communicated without turning the website into a dense catalogue.
My role
Experience structure, information architecture, UI and digital brand direction.
Focus
Trust, product clarity and a more international industrial presentation.
Outcome
A digital presence that feels closer to the quality of the actual business.
Evidence
Qualitative
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